Implementasi Search Engine Optimization Pada Website Wisata Edukasi Gunung Laos Untuk Meningkatkan Hasil Search Engine Result Page

Abstract

Mount Laos Tourism is a new tourist site, as a tourist attraction that has not been visited for a
long time is certainly needed for visitors both from visitors who are close to the location and far
from the location. According to Mr. Imam as the manager or tourism pioneer when conducting
an interview on Mount Laos Education Tourism in terms of promotion, it has used social media
such as Facebook, Instagram and Google Business, but as a new tour in terms of promotion of
the latest news that is fast and detailed. Seeing this potential, researchers conducted research to
create a web site as a promotional medium that was optimized with Search Engine Optimization
(SEO) with On Page and Off Page techniques. The focus in this research is a website that is
optimized by Search Engine Optimization (SEO) techniques, web site design using WordPress
CMS. In implementing SEO On Page researchers use Ubersuggest tools, Google Analytics and
Whatsmyserp. While in the implementation of Off Page SEO researchers create links (backlinks)
to several websites that have high trust, one of them like .go.id. The results of this research are
the https://wisatagununglaos.com/ website which has been optimized by Search Engine
Optimization (SEO) and Google search page one.